Photography

  • Photography restaurant content showing grilled octopus tentacle with a side of grain salad, greens, and roasted vegetables on a white plate for Allium Marketing's Bristol restaurant social media marketing client
  • Photography restaurant content showing a plated gourmet meal featuring a piece of braised meat, mashed potatoes, broccoli, garnishes, and a small container of sauce on a white textured plate.
  • Photography restaurant content showing a young man with short hair and a slight beard, wearing a white shirt and suspenders, smiling at the camera in an indoor setting with a colorful mural and shelves in the background.
  • Photography restaurant content showing various dishes of Indian cuisine on a wooden table, including a bowl of curry garnished with herbs, grilled meat, and fresh salad.
  • Photography restaurant content showing three male chefs in chef uniforms and hats standing side by side in a kitchen, smiling at the camera.
  • Photography restaurant content showing a plate of cooked lamb rack with mashed potatoes, grilled asparagus, and microgreens
  • Photography restaurant content showing an empty Bristol restaurant with tables set for dine-in, decorated with menus, plates, glasses, and black dishes, featuring floral wall decorations and modern hanging lights.
  • Photography restaurant content showing a cocktail in a coupe glass with a dried citrus slice garnish on top, placed on a wooden surface.
  • Photography restaurant content at a Bristol restaurant showing a table setting with a reserved sign on a turquoise plate, glasses, silverware, and a plate of French fries and salad in the background.
  • Photography restaurant content of a person decorating a dish with microgreens at a table with colourful plates of food and a granite surface.
  • Photography restaurant content showing a chef cooking on a stove with large flames in a professional kitchen.
  • Photography cafe content showing two women sitting at a table looking at interior design magazines in a cozy setting.
  • Photography restaurant content showing a cocktail glass with a layered drink garnished with black berries, placed on a table with plates of food and a tall potted plant in the background.
  • Photography restaurant content showing a steak with grill marks, French fries, a side salad with cherry tomatoes, and a small bowl of sauce on a black serving tray at a restaurant table.
  • A young woman with long blonde hair, wearing a black and white striped sleeveless top, is sitting at a table. She is looking down at some papers, surrounded by various craft supplies and photographs, with another person partially visible in the foreground.

Videography

All shot on an iPhone 15pro, optimised for social media

Slice of caramelized cake with glaze on a white plate, served with two white ceramic pitchers and a spoon, on a wooden table in a restaurant setting. Photography restaurant content for a Bristol restaurant

The Carpenter’s Arms

Facebook Social Media Management Case Study

The Carpenter’s Arms is a family run pub/restaurant in Norfolk which has a strong community of local users. As these customers generally fit the demographic of older adults, the owner’s choice to market their business on Facebook was a good fit. However, their predominantly text-based posts were not receiving desirable levels of engagement, usually around 3-4 likes and sometime a share. So, they tasked Beth with producing content which would heighten engagement with their current users and, in turn, bring in new business.

Priority 1 - Engage with existing customers and keep them up-to-date

Priority 2 - Increase brand awareness and convert viewers into consumers

The results within 3 weeks…

Facebook follows count showing 14 with a 180% increase for one of Allium Marketing's content marketing strategy and social media marketing restaurant clients.
Screenshot showing Facebook visits data with 1.6K visits, a 169.6% increase for one of Allium Marketing's content marketing strategy and social media marketing restaurant clients.
Facebook reach number showing 8.5K with 39.8% increase for one of Allium Marketing's content marketing strategy and social media marketing restaurant clients.

But, likes, comments, and shares were also up too.

The proof is in the pudding!

A Facebook post from Carpentries Arms asking about favorite meals, with icons of a plate of food, a fork and knife, and salt shaker for one of Allium Marketing's content marketing strategy and social media marketing restaurant clients.
A plate with a piece of treacle sponge cake topped with powdered sugar and a small jug of custard, with a second smaller jug of custard on the side, on a wooden table in a restaurant setting for one of Allium Marketing's content clients.
A plate of fish and chips with tartar sauce, green peas, and French fries at The Carpenters Arms for one of Allium Marketing's content marketing strategy and social media marketing restaurant clients.
A photograph of a restaurant table setting with a small white vase holding yellow flowers, salt and pepper shakers, a table number card displaying the number 8, silverware, and menus, with red chairs and dining area in the background.
Three images show a tea service with finger foods, desserts, and a gathering of people enjoying afternoon tea at a restaurant for one of Allium Marketing's content marketing strategy and social media marketing restaurant clients.
Collage of five photos showing traditional British roast dinner meals with potatoes, vegetables, and various meats, served on plates with sides like peas, chips, and lemon.

Pub Owner

“Beth gave our social media a purpose, helping to engage with our regular customers and replicate the community atmosphere that we have within the pub online.”